EMAIL MARKETING

Drive targeted traffic.

You’ve buil index.shtml t your site, now you need targeted, qualified visitors. Email marketing is less expensive than direct mail or printed newsletters; an exact return on investment can be tracked; delivery time is short; email marketing is paperless, thus Green! Olive Street Design has no setup charges and no monthly costs.

Olive Street Design Email Marketing Features:
     » Design & Develop Custom HTML Campaigns
     » Develop & Source Lists
     » Deliver Your Message Quickly
     » Generate Reports
     » Manage Your Whole Campaign

Why email marketing works
It’s cost effective - While the cost of actually designing your email creative can be comparable to direct mail, the big savings start when you consider there are no printing costs.  No printing.  No paper.  The environment likes you better.  A win-win.

It’s immediate - Email generates an immediate response, instead of waiting for a subscriber to visit your site you can get your message to them when it counts.  The majority of your recipients will see your message in the first 24-48 hours.

It’s completely measurable - More than any other form of marketing, email can provide actionable data on the results it generates.  Keep track of who opened your email and when, what topics they were interested in, who forwarded it on to a friend, how many sales were generated and much more.

Different types of email marketing you can offer
To a lot of people, the term “email marketing” automatically conjures images of email intent on one thing - selling.  In actual fact, there are a number of types of email communications you can send to your clients.

Quick Announcement
Often called postcard emails, these are simple, brief announcements you might want to make informing your customers of a special offer, a popular new product or quick fire sale.  These types of emails are typically restricted to a single call-to-action and should be easy for the recipient to scan in a few seconds.

Email Newsletters
The primary purpose of an email newsletter is to build on the relationship you have with your own customers.  Of course, this might (and should) indirectly result in an increase in sales, but the focus should be on providing relevant, useful content your subscribers might be interested in.

Catalog Emails
A catalog based email is fairly self explanatory, being an electronic version of a print brochure listing particular products, with the primary goal to encourage customers to purchase.

Press Releases
Email press releases can be a great way to attract news coverage.  Of course, there are a number of services that can distribute your press releases to the media, but maintaining your own list of media contacts can be a great way for you to send targeted, personalized press releases only to those contacts who will be interested.

Targeted customers are searching for you right now.  Call us today and let Olive Mail Blast drive these targeted customers to your site.

We offer real solutions and real results.

Olive Street Design Email Marketing Services.