Google’s New HTTPS Policy will be Enforced Starting Oct. 2017: What You Need to Know About It

Hey there, I don’t mean to alarm you, but I have some pretty important, heavy-duty, emergency-level stuff here you need to know.

 Google is at it again – as we all know, they’re always changing their policies and algorithms, but their new policy is something you CANNOT ignore. No, seriously, you can’t.
Why? While this isn’t actually a new rule, starting October 2017, Google will now be heavily enforcing their HTTPS policy, marking sites as insecure if they don’t use HTTPS in their URL. What does that mean for you? Well, if you don’t change, you’ll see a major hit in traffic because users will get an insecure message and immediately leave your site.
Especially in this day in age where cyber hacking, crimes, and terrorism runs rampant, you don’t want users to see a giant NOT SECURE warning message when they visit your site from Chrome.
And as we know, Google is the big, cool kid on the block, so all other browsers will follow their lead with this policy, ensuring that all sites have an SSL certificate.
So you have two options: 1. Do nothing, warn users that your site is insecure, and lose them. Or 2. Get an SSL certificate. Okay, so there’s really only one option.
Get in on this deal to make the switch for $149 – call Nat to get started.

Lauren Angelico
Senior Copywriter

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